May 31st, 2009
The Client Newsletter: Time-Valued Communication
Given the fast-paced world we live in, it’s still good to know that genuine, corporate communication still exists. Every relationship, whether corporate, personal, or professional, demands a certain level of communication and effort. This is how we as people operate. As a college class project, a few friends and I were assigned the task of creating a client newsletter for a mock client over the span of one semester. The exercise was extremely relevant to today’s business culture, as quickly-hurried as it sometimes seems, in that when broken down, people just want to know that others value their relationship. And by keeping in regular contact with them, a level of trust is formed.